Currently, I’m leading Studio A creative team at adidas on a mission to elevate our consumer’s experiences through our content: e-com product content, digital campaigns, adiClub membership program, and Lab A digital innovation.
I solve communication problems. I do it by finding ideas. Independent ideas of format, platform, or medium, that can reside, flow, and expand easily. Ideas for the new strategies about interaction, conversation, and shared dialogue with the user.
Over the last 25 years I’ve worked for agencies like Anomaly, Sid Lee, DDB, Nomads, StrawberryFrog, Saatchi & Saatchi or BBDO, crafting projects for adidas, Allianz, Audi, BBVA, Bimbo, Braun, Converse, Danone, Emirates, Fontvella, Heinz, Intermon Oxfam, International Amnesty, Mango, Marcilla, Puma, Seat, Vodafone, Volkswagen or Yamaha.
I'd love to hear from you
Cheers
Ed
Drop me a line!
I'm still looking for my best. If you have a good idea, a big challenge or an interesting project — big or small — I’d love to collaborate with you.
At the moment I'm based in Amsterdam, but I enjoy discovering new places ; )